ABUNDANT BLOWOUT REACH NEWHEIGHTS This artist-crafted micro-mist defies humidity and amplifies style for 24 hours with upcycled rice protein. Volume that cares. SHOP NOW NEW ARRIVALS EARN CA $42.00 6.7 fl oz/200ml 6.7 fl oz/200ml CA $42.00 6.7 fl oz/200ml Add to BagLoading... Notify Me EARN CA $48.00 5 fl oz/150 ml 5 fl oz/150 ml CA $48.00 5 fl oz/150 ml Add to BagLoading... Notify Me EARN CA $48.00 3.4 fl oz/100 ml 3.4 fl oz/100 ml CA $48.00 3.4 fl oz/100 ml Add to BagLoading... Notify Me EARN CA $48.00 5 fl oz/150 ml 5 fl oz/150 ml CA $48.00 5 fl oz/150 ml Add to BagLoading... Notify Me EARN CA $27.00 3.4 fl oz/100 ml 3.4 fl oz/100 ml CA $27.00 3.4 fl oz/100 ml Add to BagLoading... Notify Me EARN CA $71.00 3-piece set 3-piece set CA $71.00 3-piece set Add to BagLoading... Notify Me EARN CA $77.00 4-piece set 4-piece set CA $77.00 4-piece set Add to BagLoading... Notify Me EARN CA $83.00 3-piece set 3-piece set CA $83.00 3-piece set Add to BagLoading... Notify Me EARN CA $65.00 3-piece set 3-piece set CA $65.00 3-piece set Add to BagLoading... Notify Me EARN CA $76.00 3-piece set 3-piece set CA $76.00 3-piece set Add to BagLoading... Notify Me EARN CA $90.00 3-piece set 3-piece set CA $90.00 3-piece set Add to BagLoading... Notify Me EARN CA $122.00 4-piece set 4-piece set CA $122.00 4-piece set Add to BagLoading... Notify Me EARN CA $35.00 brush brush CA $35.00 brush Add to BagLoading... Notify Me EARN CA $52.00 3-piece set 3-piece set CA $52.00 3-piece set Add to BagLoading... Notify Me EARN CA $75.00 3-piece set 3-piece set CA $75.00 3-piece set Add to BagLoading... Notify Me EARN CA $38.00 3-piece set 3-piece set CA $38.00 3-piece set Add to BagLoading... Notify Me Pure Abundance™ 4X more volume instantly*Our enhanced routine now features amaranth seed extract in an uplifting botanical blend that instantly delivers lightweight, lasting volume. SHOP NOW *When using Pure Abundance™ Volumizing Shampoo and Conditioning Rinse for fine hair vs. unwashed hair. Limited edition Hand Relief™ with Shampure™ aroma The power is in your hands $10 from your purchase* helps fund cruelty-free research through the Breast Cancer Research Foundation.® SHOP NOW *In support of The Estée Lauder Companies’ Breast Cancer Campaign, Aveda will donate $10 USD from the purchase price of $20.00 USD with a maximum donation of $350,000 USD to support cruelty-free research through the Breast Cancer Research Foundation® (BCRF) from (September 28, 2025 - June 30, 2026), or until supplies last. BCRF is dedicated to advancing the world’s most promising research to eradicate breast cancer. CRUELTY-FREE, LEAPING BUNNY APPROVED 100% vegan, naturally derived high-performance formulas. CARE FOR THE PEOPLE AND PLANET Over $71M raised for non-profit clean water projects, including global partner charity: water, to protect clean water access. PIONEER IN SUSTAINABILITY First beauty company to use 100% PCR resin in bottles and jars. Learn more