Horst Rechelbacher, our founder, deeply believed in the therapeutic power of pure plant aromas. So, he pioneered a study of it. He called this Aromaology™: the art, science, and therapeutic use of pure flower and plant essences.
Our Pure-Fumers™ use Aromaology™ to this very day. The aromas, or Pure-Fumes™, they create smell beautiful and have benefits for both body and mind. Just the way Horst intended.
Cherry Almond is our aroma designed to provide feelings of comforting warmth. Since the scents of its namesake ingredients, cherries and almonds, are too faint to harness, we recreated the aroma with 38 different pure flower and plant essences.
CAN YOU FEEL IT?
Like suddenly recalling a good memory. Joyfully nostalgic but blissfully present. A warm, comforting composition where sweet, slightly spicy tonka bean never overpowers bright orange or softly floral ylang-ylang.
“WHAT MAKES CHERRY ALMOND SPECIAL IS THE EMOTIONAL WARMTH IT CREATES.”