BEAUTY | JANUARY 6, 2020

 

FOUR SUPERFOODS FROM NATURE YOUR HAIR WILL LOVE

 

GET TO KNOW OUR NEW SUPERFOOD INGREDIENTS

 

 

Succulent mango, juicy pomegranate, luscious coconut… this combination may sound like the recipe for a tropical dessert, but these nutrient-dense fruits (along with sand ginger) are key ingredients in the superfood complex that helps powers our NEW nutriplenish™ collection.

 

When formulating a hyper hydrating hair collection that replenishes dry and depleted hair, we looked to nature’s potent moisturizers—from lightweight oils to rich butters.

 

Feed your hair with these supercharged superfoods to revitalize dry strands.

 

 

 

 

NUTRIENT-POWERED HYDRATION

With 94% naturally
derived* nutriplenish™

Our new superfood-infused

collection dramatically

increases hair hydration

*From plants, non-petroleum minerals or water.

 

 

 

Organic Pomegranate Oil

With its jewel-red color and intense flavor, the pomegranate is bursting with nutrients, but it’s actually within the small-yet-mighty seed where the magic exists. Rich in Omega-5 , organic pomegranate oil is ideal for nourishing dry, damaged hair because it coats and smooths hair strands without the weight. behind any greasy residue. Find it in Light Moisture Collection, Deep Moisture Collection, Leave-in Conditioner, and Multi-use Oil.

 

 

Organic Coconut Oil

The darling of nourishing superfoods, coconut oil is the holy grail for dry hair. Derived from the mature fruit of the coconut tree, this lusciously-scented oil coats and penetrates strands to help condition damaged hair, adding lustre, slip and softness. Find it in Light Moisture Collection, Deep Moisture Collection, and Multi-use Oil.

 

 

Mango Butter

This rich butter is one of the stars in our Deep Moisture collection. Inside every colorful mango is a woody kernel that’s packed with fatty oils that are gently pressed to create a decadent, creamy butter. The beauty of mango butter is its ability to melt instantly into hair, delivering nourishment to hair for increased manageability. Find it in Light Moisture Collection, Deep Moisture Collection, and Multi-use Oil.

 

 

Sand Ginger

Derived from sand ginger, a small but mighty UV filter helps protect hair from the drying effects of the sun. This naturally derived ingredient plays a critical role in helping keep hair lustrous and moisturized overtime. Find it in Leave-in Conditioner.

 

 

 

 

 

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